Hi! On Tuesday, October 13, I watched a TV Show and product placement was spotted: Pepsi, Schweppes, 7up, Coca-Cola, Fanta, A&W Root Beer in We Are Who We Are: Episode 5 (2020).
Hi! On Tuesday, October 13, I watched a TV Show and product placement was spotted: Pepsi, Schweppes, 7up, Coca-Cola, Fanta, A&W Root Beer in We Are Who We Are: Episode 5 (2020).
Pepsi is the most popular soft drink in the world. The company retains control of its product, from manufacturing to distribution, unlike competitors whose products are made by independent concession holders. This control allows for close quality control of production and is critical to its success. Pepsi began in 1893 as Brad’s Drink, a miracle potion sold for five cents a glass at the drugstore in New Bern, North Carolina. Its creator was Caleb Bradham, an ingenious druggist who invented it during the period when Coca-Cola was gaining favor (Reed).